Notes

[Alt Text] Woman smiling and holding a cup with a transparent beverage in it. 

[Transcription]

##How to add mouth-feel appeal to your drinks.

Hercules Cellulose Gum… just add it to fruit drinks, or low-calorie beverages, or nearly any other drink you can name. You’ll not only please more palates with new mouth-feel appeal but with smoother flavor too. And you’ll do it without adding one calorie. Get the full story on how to put more feeling in your drinks with Hercules Cellulose Gum. Just fill out and send in the coupon.

#We’re in the thick of things

[Notes] The advertisement centers around mouth-feel, demonstrating food texture as a value within the food industry. Similarly, the mention of the products’ lack of calories exhibits low-calorie food products as a cultural value in consumers.