Notes

[alt text]

Bowl of chocolate pudding topped with whipped cream  and decorated with nut and bolt '“sprinkles'“ and “cherry”. 

[transcription]

# When it comes to desserts, we know all the nuts and bolts.

The building of a great dessert has to start with flavors and colors. Choosing the right color to compliment texture, and creating a flavor to please the taste buds of the most critical consumer, that's our business. We know, and understand completely, the importance of every step in dessert making. and we pay attention to all of the critical details. Warner-Jenkinson's attention to the nuts and bolts of dessert making gives your product the look and taste that inspires compliments and brings customers back for more.

# WARNER JENKINSON

# THE FLAVOR & COLOR CREATORS

[additional text]

The ad uses industrial humor that manufacturers would find funny. The ad markets reliability by associating their colors and flavors with nuts and bolts.

(Francesca Carmaz)