Notes

[Alt Text]: A photograph of four different womenas headstand mannequin’s getting their hair done by anonymous hands. One is getting her hair sprayed on the farthest right, one is getting her hair bleached, another is getting hairsprayed, and the last farthest left is getting her hair fluffed up. Under the woman is the words, ‘Top management.’ 

Transcription: Top management. GAF offers you the widest range of fixatives and conditioners to customize your preparations for use on any kind of hair.

GAF has been setting the pace in commercial hair-care resins for years. Our PVPs launched the business. The PVP/VA copolymers expanded and improved the line. And GANTREZ GAFQUAT and COPOLYMER resins topped it off. These three “generations” still offer the formulator unmatched latittude and precision in customizing his product for any market segment he sets his sights on. 

What have we done for you lately?

GAFFIX catitonic fixative resin, that’s what…the only cationic fixative resin that’s commercially available. And it’s water soluble! Think how that will simplify your preparation of mousses, gels, glazes, lotions, and sprays! GAFFIX resin delivers excellent style retention with minimum tack, and you need less of it than you would most other resins to do the same job.

Staying on top of the hair grooming market requires expert groundwork. We’ll handle things down here so you can manage better up there. 

For more information, contact your local GAF representative or write GAF chemicals corporation, Acetylene Chemicals Department, 1361 Alps road, wayne, NJ 07470

Where specialties are on the move.

Comments/Observations: This imagery is so interesting and kind of odd. I guess the women being mannequin heads makes sense and is clever but the shapes are so odd. All of the hair cosmetic ads that I’ve seen have been women.