Notes

[Alt text] Distorted cosmetic products inside of glass bulb. Sleek, simple image. 

Transcription:

Emery 875-D Isostearic Acid imparts unusual properties to cosmetics. 

The unique combination of a C18 saturated chemical structure similar to stearic acid, and the liquidity of oleic acid, has won Emery 875-D (formerly Emery 3185-D) a place in numerous cosmetic and toiletry formulations. It imparts rare performance characteristics to elegant soaps, lotions, and creams.

It is noted for its light color, excellent color stability, low odor, and unusual heat and oxidation stability – indispensable in quality productions. Initial color registers 85/98% transmission at 440/550 mmu, min., and it retains most of this original color during processing.

Emery 875-D also provides maximum protection against yellowing from aging, and against degradation in emulsion, odor (rancidity), texture, consistency, and clarity of finished product during storage, normal shelf life, and use. If you’re making quality cosmetics now without Emery 875-D, here’s a chance to improve quality still further. Send for further information and an evaluation sample. 

Comments: The text highlights the effects of the product as unique and versatile, but uses interesting word choice including “unusual” and “rare”. The product maintains a uniform color, texture, and odor of cosmetics, demonstrating manufacturers’ value of  extended shelf life in products. Additionally, the text’s inclusion of specific numbers and measurements to describe  color transmission, grounds the advertisement in science and research, demonstrating scientific credibility as a value in the manufacturing industry.

Leila Dubon