Notes

[alt text]
This advertisment has a blue background that looks like a dark blue ocean meeting the horizon of a foggy blue sky. There is white text on top of this background that introduces the different chemicals this company provides the text is emulating the way Star Wars movies have text that slowly fade into the background. 

[transcription] 

Specialty Products For

Cosmetic, Pharmaceutical 

And 

Food Industries 

TALC-KAOLIN-

STEARATES-BENTONITE-

CALCIUM SULPHATE-MICA-

ZINC OXIDE U.S.P-TITANIUM DIOXIDE-

MAGNESIUM OXIDE-MINERAL COLLOIDS-

CALCIUM CARBONATE -MAGNESIUM HYDROXIDE-

MAGNESIUM CARBONATE-CLARK COSMETIC COLORS-

WHITTAKER, CLARK & DANIELS, INC. 

1000 Coolidge St. South Plainfield New Jersey 07080-1000

Tel:(201) 562-6100-Cable “SLEINAD”-Telex: 71-6858025

[additional notes]

One thing that initally stood out to me was the variety of chemicals compounds being advertised as well as the fact that they mentioned/ were honest about the fact that these could be used in the “cosmetic, pharmaceutical and food industries.” The other thing that stood out to me about this advertisment was the ode to the star wars movies with the way the text was laid out.