Notes

Alt Text: A vintage trade advertisement showing a large glass jar filled with peach preserves. The label was simple but clear with the “peach perseves” and peach picture. The ad is on “Food Engineering” magazine, the goal was to pomote Brockway Glass Company, Inc. The focus was the central jar.

Text Transcription: Peachy!

and your customers will see it at once!

There's no guessing about product quality. The natural appeal of preserves, jellies, and other food items shows through Brockway glass containers to gain immediate customer preference.

For the extra spark of customer interest that results in sales... unbridle your imagination and look to a Brockway designed glass package. Economical and flexible, Brockway glass containers can be moulded into the distinctive shape and size you need for profitable merchandising.

Brockway Glass can help your product stand out from the rest. Let us show you how.

FOOD DIVISION

BROCKWAY GLASS

COMPANY INC, BROCKWAY. PA.15824

Observations: This ad focused heavily on the importance of food packging instead of the food itself, by focusing on the jar, it emphasized on how the storeage of food, its cleaness and freshness is relying on industrial products such as glass to maintain quality of food, showcased the connection between daily access food and bigger industries.

By Tom Liu