Notes

Portions of various meat (likely chicken, pork, and beef) are shown beside a tomato soup and brown sauce.

Savor new flavors and perk up your profits.

Taste the difference Kohnstamm’s new natural meat flavors make in your formulations. Your customers can. Here’s why.

Our unique split-profile flavor process combines two flavor systems: a basic patented “meat” flavor with our new characterizing flavor breakthrough. The result is more realistic and appetizing natural “roast” chicken, pork and beef.

These maximum strength powdered flavors blend perfectly in dry mixes for soups, sauces, gravies, rice and noodle seasonings. Also in canned and frozen stews, soups, broth, soy analogs. And more.

These new flavors are easy and economical to use. With only a dash of our beef flavoring plus flour and water, for example, your beef gravy has that made-from-drippings taste.

Let Kohnstamm help you tailor natural meat flavors to your products—and profit. For details and samples, call 800-221-2044, H. Kohnstamm & Co., Inc. Since 1851. Chicago, New York, Los Angeles, Mexico, Canada, England. Agents worldwide.

Effectiveness and profitability are promoted in this ad. The effectiveness is reflected by how the two flavor systems can be used in many types of food. Profitability is directly mentioned in the text with words like “economical” and “profit.” 

The rich meal depicted in this ad was likely used to reinforce to manufacturers how good their products will be if they use Kohnstamm’s flavoring systems. 

Asides from the mention of a more realistic and appetizing flavor that blends perfectly into dry mixes, not much else is described about the flavoring systems. 

I wasn’t aware that Kohnstamm was involved in flavors, as I’ve often seen color ads from Kohnstamm instead. This ad is evidence that they are involved in the flavor industry as well.

Christy Lam