Notes

[alt text]

Floating photographs of food items— a pickle, jar of mayonnaise, sliced salami, bowl of soup, a potato chip, slice of bread— above a photo of the advertised salt analysis device with a probe.

[transcription]

# INTRODUCING TWO WAYS TO PUT OUR SALT TO THE TEST.

## Here.

Reliability. Consistency. Blendability. You name the product, you name the test. Chances are, Cargill Salt will meet or beat your specs.

And we have a new way to prove it. The Noramar® Saltan.

Saltan is a technological breakthrough in salt analyzers. Its microprocessor automatically compensates for temperature differences and lets you program up to four set points. And all data can be easily downloaded to your computer.

Yet Saltan is easily transportable. So you can use it in the lab or on the line.

## And Here.

Plus, it’s available in pour-through or immersion probe models. Both with non-corrosive, non-metallic, non-glass probes.

Find out more. Just call us at 1-612-475-6569, and we’ll send one of our reps to your plant to show you the Saltan. And our salt.

Then put us to the test. Because, when it comes to salt, the proof is in the pudding.

Or the pickles. Or the mayonnaise. Or whatever it is you make.

CARGILL SALT

LESLIE SALT CO.
A Cargill company

[additional notes] 

GKB: the quality control machine is designed around the flowability and liquidity of the stuff— “available in pour-through or immersion probe models… non-corrosive, non-metallic, non-glass probes.” 

Hannah Yang:

Emphasis on the importance of knowing the sodium content (indicate growing awareness of salt levels in consumers and more resources contributing to marketing purposes). 

All food featured in this ad are UPFs, not only so, but salt is specifically added for preservation purposes or the purpose of changing the food’s texture.