Special Starches
[alt text]
Illustration of a corn kernal above empty cans.
[transcription]
# SPECIAL STARCHES
# for Special Effects in Canned Foods
# Special Starches from National simply stabilize or thicken. Nothing else! As stabilizers they never cloud color, never mask flavor. As thickeners they maintain viscosity characteristics even after extended storage. The result is these six spe-cial effects:
# Full Natural Color
# Uniform Viscosity
# Full Flavor
# Shelf Life Stability
# Smooth Creamy Flow
# Breakdown Resistance
# These unusual starches are refined from corn, amioca or tapioca. They improve canned foods that range from soup to dessert. We'd like to show you how. Just write, including a description of your product or problem.
# National STARCH and CHEMICAL CORPORATION
[additional notes]
The larger than life image of the kernel demostrates the “special effects”.
(Francesca Carmaz)
- Ad Title
- Special Starches
- Creator
- National Starches and Chemical Co
- Date
- Febuary 1960
- Type
- trade ad
- Periodical
- Food Technology
- Volume
- 42
- Issue
- 2
- Page(s)
- 20
- Tag
- 2026-spring

