At P&G, we’re putting together solutions to your future fatty acid needs

Alt Text: 

3-dimensional sphere that comes apart like puzzle pieces that say fatty acids.

Transcription: 

At P&G, we’re putting together solutions to your future fatty acid needs. Join us now. 

We’re not waiting for the future to help you plan for the future. We’re developing fatty acid options for you right now. If you use tall oil derived fatty acids, oleic acids or stripped fatty acids, sit down with us. Let us tell you about backup systems that could help you stay clear of raw material cost or availability problems both in the future, and today, too. 

What’s more, some of our alternative programs could end up saving you money as well. 

Years of experience with fats and oils have gone into in-depth studies of raw material markets — the current availabilities… the long-range prospects. We’re studying industries that use fatty acids. We’re testing new products…forming and evaluating new ideas…working along with people like you and finding some exciting answers. 

Examples? Take tall oil. We’re replacing tall oil products in liquid soaps, emulsifiers, intermediates. 

Take oleic acid. In some of its applications we’re substituting P&G fatty acids that are more available – and often less expensive, too. 

Take stripped coconut. For users in cosmetics, chemical intermediates and coatings, our fatty acids are already being substituted successfully. And they’re often costing less. 

Whatever your fatty acid need, we’d like to help you put together the best solutions for the future.  

Additional Notes:

I really like the imagery of fatty acids being almost like a puzzle with certain pieces missing as it ties into the heading and overall message (Chiara Benedetti).