"Entrapped"...
[alt text] there is a drawing of a lemon inside of a maze of text with a image of a metal machine and a powder substance in the lower right corner.
[transcription]
#”Entrapped”…
##Keeps Flavor in
…more than the eye can see…or the superficial taste reveal… in the new perfection of Florasynth’s controlled “ENTRAPPED”
Powdered Flavors that keep the essential qualities within the flavor particles, so alive, so safe…
Instantly soluble in cold water … an amazing degree of dispersibility within the mix… definitely longer shelf-life are among its proved remarkable advantages…
FLORASYNTH’S Imitation Flavors are endowed with this quality of “ENTRAPPED”… Whichever your choice… ORANGE, LEMON, STRAWBERRY or any of the others of our outstanding flavor list…
Samples available … or for your particular requirement … upon request …
[additional notes] the advertisement highlights that this product dissolves instantaneously and has a long shelf life. I found this interesting in tandem with the line from the text “more than the eye can see”. Because the product can dissolve compeltely in the substance that it is put into, the consumer would not know that it is within. This brings up whether or not the consumer would know the potential negative effects of the use of the product if they don’t know its there.
- Ad Title
- "Entrapped"...
- Creator
- Florasynth Laboratories INC.
- Date
- 1954-04
- Type
- trade ad
- Periodical
- Food Technology
- Volume
- 8
- Issue
- 4
- Page(s)
- 3

