European Desserts Invade U.S.

[alt text] an image of several desserts in cups on a table, topped with fruit, cinnamon, and whipped cream. 

[transcription]

# European Desserts Invade U.S.

These light, elegant desserts depend on the unique functionality of the permier hydrocolloid… Gelcarin carrageenan. Let us assist you in developing a variety of UHT prepared, partitioned, fresh dairy flavor, ready-to-eat desserts. 

[additional notes] 

This advertisement highlights the import of international subsidiaries and food technology innovations into the US in the early 1980s. This can be complemented by the industry battle to formulate low-calorie and low-fat desserts while replicating the indulgent taste of fat-full foods. 

(Serena Goeriz)