Protein It makes you fit and keeps you fit
[transcription]
# PROTEIN
## It makes you fit and keeps you fit.
And keeping fit is what gets people through a busy day.
That’s why people want high quality proteins in the foods they eat. You can provide it by using Stauffer proteins in the food you make.
Our modified whey solids are unique products and excellent milk replacers, high in both nutritional and functional value.
If nutritional is your first priority, our ENRPRO 50 whey protein concentrate, the finest product of its kind in the world, has the exceptionally high PER of 3.2. It’s ideal for baked goods, frosting and toppings, confections and still beverages.
It’s stable, has fine taste properties, and can offer function and economy to your product lines. So can our functional ENR-RO milk replacer (PER 2.4), recommended for baked goods, pancakes and processed cheese foods. ENR-EX modified whey solids, a milk replacer, is a great cost cutter that enhances flavor in food systems and offers the added features of fat and water binding in meat and dairy products.
And FORTILAC milk replacer have a wide range of cost saving properties for baked goods and confections.
## Westport, CT
# Stauffer Chemical Company
[alt text]
A women wearing traditional mid-20th-century house dress is shown performing various household tasks, including sending her child to school, carrying groceries, cooking, gardening, and holding a cake.
[additional notes]
It feels more typical for a protein ad to be depicting meat or other more obvious protein sources, not cake as depicted here.
Shows how product can find utility in people’s lives.
- Sarah Giovennella
- Ad Title
- Protein It makes you fit and keeps you fit
- Creator
- Stauffer
- Date
- 1976-04
- Type
- trade ad
- Periodical
- Food Engineering
- Volume
- 48
- Issue
- 4
- Page(s)
- 42-43
