Free Your Imagination

[Alt text] The image is of a little girl, with blonde hair and blue eyes, decorating and playing with a variety of deserts. The deserts are arranged to create parts of a carnival “play scene” including a merry go round, train, car, animals, and a person. The image is colorful with a variety of baked goods including cake, cookies, wafers, croissants, fruit tarts, eclairs, and sponge cakes.

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Beatrice Powdered Emulsifiers

FREE YOUR IMAGINATION

Beatrice powdered emulsifiers provide you with innovative “building blocks” to make new ideas a reality. Our selection is wide. Our emulsifier expertise is unsurpassed. And we’re ready to work closely with you to develop or match an emulsifier to meet your needs. We’re also anxious to demonstrate the tremendous advantages of a powdered emulsifier system. It can simplify your formulation, production and packaging in more ways that you can imagine! So let the creativity flow! We’ll find a way to make that new concept work profitably for you. Emulsification challenges should not limit your imagination. Beatrice emulsifiers will set it free! Special Products, 1526 S. State Street, Chicago, IL 60605. TELEX 26-0025, or Dial 312-791-8250. SPECIAL PRODUCTS. Beatrice Foods Co.

Comments: This advertisement conveys the idea of food as an expression of creativity, with food manufacturers as the inventors. The advertisement pushes food beyond a source of nutrition, but to a mode of creativity and play. The child centered has a look of excitement on her face, demonstrating that if manufacturers use the product in their foods, they can create a multitude of desserts, leading to joy in their customers and profit for the company.

Leila Dubon