The Only Place To Get A Better Lemon Scent Than Ours.

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This advertisment has a white background and a pen drawing of a smiling lemon with stick figure legs and arms is featured towards the bottom right side of the page. Presumably the lemon is saying, “the only place to get a better lemon scent than ours.” The viewer assumes that this refers to the company Alpine which is featured at the bottom of the advertisment explaining that their company sells fragrances.

[transcription]
The Only Place To Get A Better Lemon Scent Than Ours
At Alpine, we work hard to match our fragrance to your product. And that’s the difference between the right lemon fragrance. And getting stuck with a lemon.
alpine
Alpine Aromatics International Inc., 51 Ethel Road West, CN 1348, Piscataway, NJ 08854-1348 201-572- 5600
Offices throughout the U.S.A and worldwide. In Canada, represented by Frank E. Dempsey & Sons Ltd.

[additional notes]

The reason this advertisment stood out to me was that it features the theme of companies and chemical creations being able to “beat” nature at its own game. It is exemplifying the idea that humans are capable of creating somthing that smells more like lemon than a lemon itself.