Alt Text: A colorful magazine advertisement displaying the packaging equipment of HESSER Duomat including pictures of industrial machinary and samples of many packaged food. Introducing functions of the machine and the text about speed. At the bottom there is the logo of HESSER and company information.
Text Transcription: A new concept in bag packaging
HESSER Duomat
Patented form-fill-seal machine produces unique stand-up bags.
LARGE ADVERTISING PANELS • REINFORCED EDGES
PROVIDE EXTRA PROTECTION • NO SEAMS ON PANELS
EYE APPEAL DESIGN • HERMETIC SEALS THROUGHOUT
Operation:
Simple package forming method from two webs. Uses singular rectangular mandrel. Registers either web.
Materials:
Paper, foil or transparent plastic films including laminations, heatseal coated on one side.
Fillers:
HESSER weighers, augers and volumetric fillers available for various products.
Operating Speed:
Depending on product 25-50 bags per minute.
Bag Size Range:
Min. 1-3/4" × 2" × 5"
Max. 2-3/4" × 4" × 10-1/4"
Cutoff length steplessly adjustable within range.
Size changes in 5-10 minutes.
Optionals:
HESSER Electronic Checkweigher with or without feedback control available.
Code embosser.
Quick splicing device.
Roll-down top closure unit available.
Direct vacuum and/or gassing attachments for controlled atmosphere operation.
Larger machine version available for packages up to 4" × 7-7/8" × 19-5/8".
Represented by:
D & G Associates Inc., Chicago / Ill. 60630
Packaging Dynamics, Inc., Palo Alto / Calif. 94303 and Los Alamitos, Calif. 90720
Interpackaging Inc., White Plains / N.Y. 10602
Edward A. Wagner & Co., Inc., Dallas / Texas 75220
Packaging Equipment Service Ltd., Willowdale / Ont. and Montreal / Quebec
Agencia Comercial Anahuac S.A., Mexico 19, D.F.
Ramon L. Gil, Inc., Santurce, Puerto Rico 00909
HESSER
Pioneers in Modern Packaging
FR. HESSER Maschinenfabrik Aktiengesellschaft · 7 Stuttgart-Bad Cannstatt
Western Germany · Founded 1861
Observation: This advertisement had a lot of information, including multiple machine pictures, technical information and data. Clearly highlighted the preference towards industry and engineering. The visual designs emphasized productivity, standardization and how reliable the techniques can be rather than having a emotional value. The ad is for professionals working in this field only to promote their machines for the wide range of usage.
By Tom Liu
