20 oz. to No. 10

Alt Text: A magazine advertisement, and the main object is the large black text, to emphasize the different size and volume for the cans. At the bottom, there was a descriptive text and a small picture of a industrial filling machine and the Solbern company name and logo. 

Text Transcription: NOW
ONE FILLER
FILLS CANS FROM

2 OZ.

TO

NO. 10

… and does it faster and more accurately. It’s a Solbern Tumble Filler! Container size changeovers take but minutes, filling speeds range to 525 cpm and accuracies can be held to 1/10 oz. Fills jars as well as cans.

Tumble Fillers are versatile too. Model PTF, for example, fills more than 50 products including peas, corn, cut beans, tomatoes, whole and sliced fruits, sea foods and snack foods. Other models meet virtually any filling need.

For more information on fast, accurate, versatile Tumble Fillers, write Solbern Corp.,
8 Kulick Road, Fairfield, N. J. 07006 or call (201) 227-3030.

SOLBERN
specialists in accurate, high-speed container filling

Observation: The advertisement is mainly constructed with large bold texts and the text took most of the space. It significantly weakened the existence of the image. The text at the bottom and the picture provided technical information and acted as complimentary narratives. Overall, the text tried to make the focus to size of volume of the can, and then to more specific functionality narratives.

By Tom Liu