PURE-GEL Food Starch, a better way to make your creation
[transcription]
# PURE-GEL Food Starch, a better way to make your creation
## gel
PURE-GEL modified food starch is a better way to thicken your canned foods, frozen foods, soups, sauces, gravies, and fruit-pie creations.
PURE-GEL made from common dent corn, offers you heat, shear and acid stability as well as excellen freeze-thaw performance – just liike waxy corn starches.
Yet, because dent corn is more abundant, PURE-GEL costs you significantly less. And that makes it better too.
For more information, call TOLL FREE 1-800-448-4472 for our new PURE-GEL Sample Pack. Or write Grain Processing Corporation.
[alt. text]
A picture of a fork carrying what appears to be cherries and pie. In the bottom left corner there is a picture of cherry pie.
[additional notes]
The advertisement’s emphasis on the word ‘better’ is an avenue to establish PURE-GEL’s superiority to other companies. GPC tends to emphasize this in their advertisements from 1994. The economic value of PURE-GEL is also highlighted.
(Serena Goeriz)
- Ad Title
- PURE-GEL Food Starch, a better way to make your creation
- Creator
- Grain Processing Corporation
- Date
- 1994
- Type
- trade ad
- Periodical
- Food Technology
- Volume
- 48
- Issue
- 7
- Page(s)
- 102
